The Client:
Lazuli has set their sights on becoming the name in unique, bold jewelry on a national scale. With business picking up quickly, two new locations, and the inclusion of the Abstract line into the Ian Schrager Hotel Gift Stores, they are well on their way. A bold yet classic identity and a complete set of brand guidelines now accompanies them as they branch into new online, marketplace, and publicity spheres.

My Role:
Creative Director